Ally Business Coaching: Creating Clearly Defined Business Goals

Updated: a day ago

Did you know that 1.1M companies in North America are going to exchange hands this decade? That is a shocking number but what I find even more shocking is how ill-prepared most of them are for the imminent transition.

If you are not in one of these businesses yourself you will absolutely know one (or more). Many factors go into this stat but the biggest one is the ageing of the baby boomer generation. When generational waves mature to the next phase in sync it creates this disproportionate modulation.


With this wave about to overrun the economy, it is frightening to consider the consequences of not having sufficient development of the new wave of leaders. To me, this should be the largest concern of the business community, leadership development. It is my concern and why we at Ally have adopted our statement, “On a mission to build great leaders inside great companies.”


I would like to cover another item in this issue as we continue with the theme of leadership.

As you know from the last article, I believe that leadership skills can be learned, no one is a “born leader.” In this issue, we are going to talk about one of those skills and how you go about executing it successfully.


This needed skill will sound like an easy thing to do but in reality, takes great discipline to gain control over. This needed skill is being very, very specific in your goals.


It is easy to say we want to make more profit. That’s not specific, it is conceptual and needs to be clearly defined as to the quantity, timeline, milestones, strategy (as to how), identification of principal roles and more often than not, should include the reason why.


There are other factors you will probably identify as you go through the process of filling in the information on the above for whatever goals you are going to be detailed in.


As I outlined in my book, Success Manifesto when I was introduced to this exercise I created a picture book of what my future looked like. I even clipped photos of the lifestyle objects and objectives I had in my mind. Armed with this specificity the subconscious mind goes to work. Never underestimate the power of what it can accomplish when given details.


So whatever you want to achieve you need to spell out the details of that goal. In the book, I use the example of wanting a new car. “If you have a new car as a goal, what kind of car is it? What options will it have? Where will you park it?” Of course, that last one is a bit tongue-in-cheek but you get the idea that there are a lot of details that need to go into the process of defining your goals. As the old saying goes, the devil is in the details. Well, so is a success.


I encourage you to go beyond what you think is reasonable as the end goal. Use the above-mentioned items that get the detail-list started.


Guest Blog Post created by Jay Perry at Ally Business Coaching. You can visit their website at www.allybusinesscoaching.com


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